A Historic Moment: 7-Eleven® Arrives in Israel
As the founder of ATM.TV, the leading DOOH HD video advertising provider in over 8,500 U.S. 7-Eleven® stores, I am thrilled to witness a historic moment in the world of convenience stores. 7-Eleven® has officially opened its first store in Israel, marking a significant milestone in the brand’s global expansion and bringing the unparalleled convenience of 7-Eleven® to the bustling city of Tel Aviv.
The Grand Opening at Dizengoff Center Mall
The grand opening of the first 7-Eleven® store in Israel took place on January 11, 2023, at the Dizengoff Center Mall in Tel Aviv. This strategic location is in the heart of the country’s second-largest city and largest metropolitan area, making it the perfect spot for the iconic convenience store to make its Israeli debut.
This expansion has been made possible through the collaboration between Electra Consumer Products Ltd., a Master Franchisee of 7‑Eleven International LLC (“7IN”) – a joint-venture of 7‑Eleven, Inc. (SEI) and Seven-Eleven Japan (SEJ).
Why This Expansion Matters
7-Eleven’s® entry into the Israeli market is a testament to the brand’s commitment to global growth and innovation. With over 71,100 stores in 17 countries, the expansion into Israel further solidifies 7-Eleven’s® position as the world’s largest convenience retailer.
Here are some key reasons why this expansion is significant:
- Expanding the convenience culture: 7-Eleven® is known for its wide variety of products, quick service, and round-the-clock availability. Bringing this convenience culture to Tel Aviv is bound to make a positive impact on the busy lives of local residents.
- Boosting local economy: The opening of 7-Eleven® stores in Israel will create new job opportunities and contribute to the country’s economic growth.
- Increasing advertising opportunities: As the leading DOOH HD video advertising provider in U.S. 7-Eleven® stores, ATM.TV is excited about the potential for increased advertising opportunities in the Israeli market.
Looking Forward to the Future
As 7-Eleven® continues to expand its global footprint, I am excited to see how the convenience store giant will adapt to new markets and cultures. The opening of the first 7-Eleven® store in Israel is a testament to the brand’s dedication to innovation, growth, and customer satisfaction. I invite you to visit ATM.TV to learn more about advertising opportunities in 7-Eleven® stores and join us in celebrating this momentous occasion.